Lead Gen Engine Setup
Multi-channel outbound strategy that achieves 15-25% reply rates and 3-5x pipeline growth. We configure AI-enhanced workflows for email, LinkedIn, and calling using tools like Apollo, Instantly, and Sales Navigator.
AI-led, Human-driven SaaS Lead Generation Company
From noise to meetings,
we help you stand out.
A boutique B2B GTM and lead generation studio building qualified pipeline for growth-stage startups and sales teams.
Who we are
A boutique studio for modern B2B pipeline.
Founded by Shobhit Gupta (ex-Landmark Group, Locus, an IKEA Group Company) and Ruchi Mittal (ex-Apollo.io).
GrowthStack Advisory partners with growth-stage startups and sales teams to scale a qualified pipeline, without wasting time or budget.
Our team blends real-world sales execution with AI-enabled workflows, ensuring every outbound motion is purposeful and performance-backed.
Whether it's qualifying inbound leads, running outbound campaigns, or coaching SDRs, we deliver measurable impact across the funnel, from defining ICPs to booking sales-qualified meetings.
Proof
Results we've delivered.
150%
MQL-to-SQL improvement (10% to 25% at Locus)
$20M
Pipeline created across 3 years at Locus
3–5x
Pipeline growth within 90 days for typical clients
10 → 23
SDR team scaled at GoComet in 18 months
Shobhit Gupta has 10+ years of experience building GTM systems at high-growth startups including Locus (Series C+), GoComet (Series B+), and Landmark Group. He's scaled SDR teams across US, India, MEA, and Southeast Asia markets, delivering consistent revenue growth through outbound execution and GTM discipline.
What we do
A full GTM stack, run by operators.
Pick a single service or plug us in across the funnel. Either way, you get senior execution and AI leverage from day one.
ICP, Persona & Messaging
Clearly defined ICPs and messaging frameworks that improve MQL-to-SQL conversion by 150%. We've helped clients go from 10% to 25% SQL conversion by fixing targeting and messaging clarity.
SDR Coaching & Playbooks
Human-led SDR coaching that increases SQL throughput from 2 to 6 SQLs per rep per month. Includes playbook creation, mock call training, objection handling scripts, and time discipline frameworks based on 10+ years scaling SDR teams.
Sequence & Inbox Optimization
Cold email sequences optimized for 15-25% reply rates. Includes warmup tools, deliverability fixes, inbox monitoring, and reply handling scripts that convert conversations to meetings.
AI Toolstack Setup & Enablement
AI-powered GTM toolstack setup with Apollo, Instantly, ChatGPT workflows, Salesforce/HubSpot integrations, and automation that reduces SDR manual work by 60% while improving personalization quality.
GTM Analytics & Reporting
GTM analytics and reporting dashboards tracking 12+ KPIs: emails sent, reply rate, meeting booked rate, show rate, SQL rate, pipeline created, and SQL-to-closed won conversion. Rep-level tracking with weekly feedback loops.
Social Media Ads
Deep GTM expertise to scale lead generation predictably, without burning thousands in ad spend or headcount.
Book a Strategy Call
A 30-minute working session to pressure-test your pipeline and map the next move.
Schedule nowFAQ
Frequently asked questions.
Contact
Let's talk about your pipeline.
Pick a 30-minute slot or drop us a line. We'll come prepared with a point of view on your funnel.